Custom Publishing Industry Showing Mixed Results During Economic Downturn : Publishing Executive

There's a lot of optimistic spin in a recent study from the Custom Publishing Council:

"A study on custom media released this week demonstrates that the custom publishing industry has remained relatively strong despite the economic downturn, with circulation, frequency and page count all steady or up in the past year. The study, 'Characteristics Study: A Look at the Volume and Type of Custom Publications in America,' was a joint effort by the Custom Publishing Council (CPC) and Publications Management, a newsletter that tracks the custom publishing industry.

Not all of the study's findings were positive, however. The study showed a 20-percent decline in spending on custom publishing. The number of unique custom titles being published also fell -- from 143,000 in 2007 to 123,157 in 2008."

Read more detail in Publishing Executive: Custom Publishing Industry Showing Mixed Results During Economic Downturn: